Dr Karl-Henrik Robert spearheaded the 'Natural Step' programme as a method of reaching consensus about the many conflicting and vague aspects related to sustainable development. By providing companies with a scientifically rigorous set of rules, using training and development techniques specifically fashioned for the business environment, The Natural Step movement has spread itself worldwide and describes itself as "an international organization that uses a science-based, systems framework to help organizations and communities understand and move towards sustainability".
The Natural Step (TNS) has already demonstrated its applicability by being implemented in a variety of sectors worldwide. More than 100 companies and organizations, including the Bank of America, IKEA, Interface, McDonald's, Nike, Starbucks, Home Depot, and the municipality of Whistler in British Columbia, have applied the TNS framework to their business.
As a case in point IKEA, the Swedish furniture manufacturer, has collaborated with TNS to develop a product line.
Click here for a summary of the case studies.
TNS has ten offices worldwide Australia, Brazil, Canada, Israel, Japan, New Zealand, South Africa, Sweden, the United Kingdom and the United States. More information is available at: TSN worldwide